With more than 1.8 billion users a month, YouTube is a great way to market your brand or simply connect with others. As you upload videos and wait for your channel to take off, though, it’s important that you set things up to turn one-time visitors into subscribers. The key is to convince viewers to hit that “Subscribe” button.
One of the best ways to turn curious onlookers into fans is through branding your YouTube Channel. When customers go to the main page for your channel, what do they see? If it’s the gray banner that comes standard on every channel, you’re missing a very valuable opportunity. By taking a look at some YouTubers who are doing branding well, you can get some YouTube banner ideas of your own. Here are some of our favorites.[continue reading…]
Facebook is constantly making changes to improve its users’ experience. New features are regularly added to the platform, and it’s not uncommon for the company to update its style often, too. Facebook’s algorithms are also updated regularly in a continuous attempt to better serve the people and businesses who use the platform.
Sometimes, though, when new features roll out, they get missed by most Page owners, or they’re relatively undervalued.
One incredible Facebook feature that too many businesses aren’t taking advantage of–and that all Pages need to know about–is the “Our Story” section of the business page. So why should you be utilizing it? [continue reading…]
Graphic designs trends are always changing and it’s important to stay on top of these progressions if you’re looking to improve your designs. That’s why this year, I’ve prepared a list of graphic design trends that you should look out for in 2020.
Whether you’re a dedicated graphic designer or not – we should all understand the fundamentals of design. Having strong visuals in your content marketing strategy are essential and incorporating new design trends to your canvas will help take your visuals to thee next level!
Here are 10 graphic design trends you need to know for 2020! [continue reading…]
It’s hard for me to think of a social media platform that holds more of a community than Twitch. The ability for viewers to interact with a streamer one-on-one and to other viewers in real-time is very fascinating.
One of the most interesting aspects of Twitch streams are the Twitch emotes. The ability for users to be able to create Twitch emotes and to share emoticons in chat as a form of communication is mind-blowing. It almost seems as if the Twitch community has created a new universal language between each other with graphics.
Twitch emotes are always changing based on new trends, memes, and cultural events. Since followers are allowed to create their own emoticons, we get questions all the time about free Twitch emote makers and the best Twitch emote sizes.
I’ve created a full guide on Twitch offline banners, panel sizes, cover photos, but have yet to discuss Twitch emoticons. Here is a full guide on everything you need to know about Twitch emoticons and the proper Twitch emote dimensions so you can get started on your own! [continue reading…]
If you’re managing a Facebook page, you might have noticed that your layout changed sometime in May. That’s because Facebook was experimenting with a few new layout variations.
Now it appears that Facebook has finalized the new layout and rolled it out across the board on all business pages. Love it or hate it, the new layout is here to stay.
In this post, we’ve outlined 7 things you need to know about the new Facebook update. [continue reading…]
There’s always something new in social media. Sometimes, that simply means new features or ad types that we can use to better engage or connect with our target audience. Sometimes, though, it means new platforms all together.
TikTok meets that criteria, as the new-ish, up-and-coming platform for Gen Z users. If you haven’t heard of it, that’s ok; it probably means you’re over the age of 24.
For those who don’t know, it’s a video creation app that’s used to create short, entertainment-oriented videos. Think lip syncing, talent show, and sketches or bits created to make people laugh. It’s probably most similar to Vine, but it’s taken on a bit of a new life of its own.
If Gen Z users are your target audience, then advertising on this platform may be something that you want to consider. TikTok advertising is still in early stages of development and is only in beta testing as of now, but in this post we’ll walk you through everything you need to know about advertising on the platform, including some valuable best practices to test for yourself. [continue reading…]
If it feels like there’s a million and one things to consider when writing our blog posts, and that’s because there is; you need to keep everything from word count to keywords to distribution in mind. Since blogging means trying to balance all these factors while simultaneously creating valuable, it’s no surprise that WordPress featured images are often overlooked.
While it’s not a surprise, it is a shame; utilizing high quality, proper WordPress featured image sizing, consistently styled post thumbnails on your blog offers a ton of benefits– starting with increased brand awareness and recognition for your business (but definitely not stopping there).
In this blogger’s guide to featured blog images, we’ll answer all your questions about why you need strong photos and the best WordPress featured image size on your blog. You’ll also learn how to create them, and the best practices to follow when choosing and creating a strong post thumbnail! [continue reading…]
Between social media and content marketing and ad campaigns and brand reputation management, marketing can feel chaotic. Sometimes, though, all we need to see is a quick quote that cuts right to the point of what we’re trying to accomplish in fifteen words or less.
Need a little inspiration, or a little clarity? That’s what these powerful marketing quotes are for.
Whether you’re a marketing agency or a small business (or freelancer!) grabbing your marketing by the reigns, these 105 incredible marketing quotes will transform your business and how you think about advertising, social media, content creation, and so much more. [continue reading…]
Optimize your YouTube channel art with these dimensions: 2560 pixels wide by 1440 pixels tall. Keep in mind that channel art looks different on desktop, mobile, and TV displays.
Video is hot right now, and since it’s going to stay that way for the foreseeable future, YouTube is a fantastic platform that more businesses should be using.
While most businesses have optimized their Facebook Pages and Instagram profiles, a lot of small businesses neglect their YouTube accounts if they even actually have them. Fortunately, making your YouTube channel look incredible isn’t too difficult. The first step towards making your channel look great (and legitimate) is with high quality YouTube channel art.
In this post, we’re going to discuss everything that has to do with these banners, including best YouTube channel art sizes, examples, and practices. [continue reading…]
It’s pretty impressive how we can now share photos with our friends instantaneously. I still remember the slow dial-up internet days and now we live in a generation where it’s odd when a photo takes more than 2 seconds to load.
Instagram continues to revolutionize the social media realm with its photo and video sharing capabilities. But most recently, the implementation of the Instagram story is the platform’s biggest hit.
With Instagram stories, you can now update your followers on what you’re doing at any given moment. You can post Instagram stories in the form of a short video or a vertical photo, which disappears in 24 hours. You can keep track of who views your Instagram stories and you can even add your story as an IG story highlight to your Instagram profile.
We’re starting to see more and more brands using Instagram stories and the main question that comes up is, “how do I achieve the best Instagram story dimensions?”
We’ve dug deep and analyzed the art of the Instagram story. Here are some of the best practices and the proper Instagram story size so you can go out and create professional and compelling IG stories to share.
