Optimize your YouTube channel art with these dimensions: 2560 pixels wide by 1440 pixels tall. Keep in mind that channel art looks different on desktop, mobile, and TV displays.
Video is hot right now, and since it’s going to stay that way for the foreseeable future, YouTube is a fantastic platform that more businesses should be using.
While most businesses have optimized their Facebook Pages and Instagram profiles, a lot of small businesses neglect their YouTube accounts if they even actually have them. Fortunately, making your YouTube channel look incredible isn’t too difficult. The first step towards making your channel look great (and legitimate) is with high quality YouTube channel art.
In this post, we’re going to discuss everything that has to do with these banners, including best YouTube channel art sizes, examples, and practices. [continue reading…]
Graphic design has always been a skill that I look to improve every year and it doesn’t help that designs trends are always changing. That’s why this year, I’ve prepared a list of graphic design trends to look out for in 2019. This way we can enter the new year with some well-designed graphics prepared and a much needed head start.
Whether you’re a dedicated graphic designer or not (like myself) – we should all understand the fundamentals of design. Having strong visuals in your content marketing strategy is essential and incorporating new design trends to your canvas will take your visuals from good to great!
Optimize your YouTube thumbnails with these dimensions: 1280 pixels wide by 720 pixels tall, with a minimum width of 640 pixels. A ratio of 16:9 is ideal as it’s used most often in YouTube players and previews.
If you want to get more views on your YouTube videos, there’s one tactic you can use to get them instantly: use better thumbnail images.
Thumbnail images are just as important as the video’s title if you actually want to get clicks. The images themselves are what can jump out at users and help you stand out in a long line of search results. Since these image thumbnails also show up on Google’s search engines, they’re essential to maximize your impressions.
In this post, we’re going to discuss everything you need to know about YouTube thumbnails, including the ideal size, how to create them, and the only best practices list you’ll ever need. [continue reading…]
Optimize your Twitter header photo with these dimensions: 1500 pixels wide by 500 pixels tall. You’ll also need to account for your profile picture and the invisible area.
If you’ve ever struggled with Twitter header dimensions you’re not alone…
Even though Twitter has provided guidelines for their header photo size, it’s still ridiculously difficult to get the sizing just right. That’s because Twitter does this funny thing where they chop off part of your cover photo even if you follow the recommended guidelines.
In addition, you also need to worry about how your header photo scales across different screen resolutions.
The good news is we’ve solved this problem and I’m here to help you do the same.
In this article, we’ll cover in detail what Twitter header size you should be using along with some guidelines to ensure that it displays properly. [continue reading…]
It’s pretty impressive how we can now share photos with our friends instantaneously. I still remember the slow dial-up internet days and now we live in a generation where it’s odd when a photo takes more than 2 seconds to load.
Instagram continues to revolutionize the social media realm with its photo and video sharing capabilities. But most recently, the implementation of the Instagram story is the platform’s biggest hit.
With Instagram stories, you can now update your followers on what you’re doing at any given moment. You can post Instagram stories in the form of a short video or a vertical photo, which disappears in 24 hours. You can keep track of who views your Instagram stories and you can even add your story as an IG story highlight to your Instagram profile.
We’re starting to see more and more brands using Instagram stories and the main question that comes up is, “how do I achieve the best Instagram story dimensions?”
We’ve dug deep and analyzed the art of the Instagram story. Here are some of the best practices and the proper Instagram story size so you can go out and create professional and compelling IG stories to share.
Facebook cover photos are a perfect example of how social media marketing is different than just regular social media usage. A great personal cover photo can be anything that we think looks great on profile; our business cover photos need to do much more.
A Page’s Facebook cover photo needs to be branded and represent our business. It also must be high-quality and perfectly optimized for display; this means knowing the perfect Facebook cover photo size.
This post is going to take a look at the perfect Facebook cover photo size and best cover photo practices to help your images represent your business exactly how you want. [continue reading…]
Whether you believe it or not, the majority of the real estate market has moved online. What used to be an industry that depended on cold calling and traditional marketing, has now moved to an industry that relies heavily on social media marketing.
If you’re a realtor, you understand how big of an impact social media has on building trust in your former and future client base. Social media is a major lead generator for real estate businesses, yet most real estate brands fail to maximize their efficiency online.
By tweaking your content strategy and optimizing your current and future social media posts. You can achieve great results for your real estate brand. Here are 5 tips that will help you step-up your real estate social media marketing in 2019.[continue reading…]
Too many businesses fail to use infographics because they don’t have a team of in-house designers or knowledge of how to create them. Fortunately, there are tools like Snappa that provide ready-made, fully customizable infographic templates that you can quickly use to create beautiful infographics to accomplish your marketing goals.
In this post, we’re going to take a look at seven different types of infographic examples available through Snappa and how to use them for your business. [continue reading…]
Instagram is incredibly valuable for businesses and marketers, especially since users are so excited to engage with brands on-platform. More than 80% of users follow at least one brand, and more than 120 million users as of 2017 had gotten in touch with a business through a CTA button on the business’s profile. Instagram users are regularly discovering new brands and new products on-platform, and they’re making purchases, too.
If you want to see those results, of course, then you need to be doing everything in your power to engage in Instagram best practices. Plenty of brands are able to get the basics down: slap on a few hashtags (ideally, between 8-11), share some great pictures, and include some Stories into the mix. Where many start to let things slide, however, is the details. And with the devil being in the details, as they say, this can cost you.
One of those details is their profile picture. This is one thing that most people don’t give a lot of thought to, even though they should. In this post we’re going to discuss why it’s so important, and we’ll also look at ideal Instagram profile picture size and the best practices you need to be using. [continue reading…]